Cookie Policy
Effective Date: March 26
This Cookie Policy explains how Swisssnow (https://swisssnow.ch), based in Geneva, Switzerland, uses cookies and similar technologies to collect and store information when you visit our website. It also outlines your rights and our legal obligations under the General Data Protection Regulation (GDPR) and the ePrivacy Directive (EU Directive 2002/58/EC, as amended by Directive 2009/136/EC).
We are committed to protecting your privacy and ensuring that your personal data is processed transparently, lawfully, and in accordance with European data protection standards.
1. What Are Cookies?
Cookies are small text files stored on your browser or device when you visit a website. Cookies are widely used to make websites work, enhance the user experience, and gather information about visitor behavior.
There are two types of cookies:
•First-party cookies: Set directly by the website you are visiting
•Third-party cookies: Set by a different domain to track usage or deliver content
You can learn more about cookies from the European Commission’s guide:
https://ec.europa.eu/info/cookies_en
2. Legal Basis for Cookie Use (GDPR Art. 6)
Swisssnow processes cookie-related data based on the following legal grounds:
•Consent (Art. 6(1)(a)): For marketing, analytics, or any non-essential cookies
•Legitimate interest (Art. 6(1)(f)): For technically necessary cookies
•Legal obligation (Art. 6(1)(c)): Where we are legally required to record your consent preferences
For more information, see GDPR Article 6
3. Types of Cookies We Use
Type | Purpose | Examples | Legal Basis |
|---|---|---|---|
Strictly Necessary | Enable basic site functionality (login, cart) | WooCommerce session cookie | Legitimate Interest |
Functional | Remember settings and preferences | Language selection, user profile | Consent |
Analytics & Performance | Track site usage and improve performance | Google Analytics | Consent |
Marketing & Targeting | Display personalized ads and track effectiveness | Facebook Pixel, Google Ads | Consent |
Third-Party Content Cookies | Support embedded video/social content | YouTube, Instagram | Consent |
4. Third-Party Tools and Cookies
Swisssnow may use the following third-party services that set cookies on your device:
• Google Analytics
Used for anonymous performance tracking.
You can opt out here: https://tools.google.com/dlpage/gaoptout
• Facebook Pixel
Used for conversion tracking and ad optimization.
• YouTube (Embedded Videos)
May set cookies when you view embedded videos.
• Mailchimp / Newsletter popups
Used for tracking subscriptions or user behavior after email engagement.
Third parties may process your data outside the EEA. We ensure such transfers are covered by Standard Contractual Clauses (SCCs) or are made to countries deemed adequate by the European Commission.
5. Consent Management
On your first visit, we display a cookie banner allowing you to:
•Accept all cookies
•Reject all non-essential cookies
•Customize your cookie preferences (via a control panel)
We store your consent using a secure, timestamped log. You can change or withdraw your consent at any time by clicking “Cookie Settings” at the bottom of our website.
We use a consent management platform (CMP) in line with the IAB Europe Transparency and Consent Framework where applicable.
More info: https://iabeurope.eu/transparency-consent-framework/
6. Retention Periods
Cookies are stored on your browser/device for different durations:
•Session cookies: Deleted when you close your browser
•Persistent cookies: Remain for a specified period (from 30 minutes to 2 years)
You can delete cookies manually at any time through your browser settings.
7. Managing Cookies
You can control and manage cookies in several ways:
•Browser settings: Block or delete all or specific cookies
Guide for major browsers: https://www.aboutcookies.org/
•Ad settings: Opt out of personalized ads:
•Do Not Track: Most browsers offer this as a setting, but support may vary.
Disabling certain cookies may affect site functionality.
8. Your Rights (GDPR Art. 15–22)
Under the GDPR, you have the right to:
•Access the personal data collected via cookies
•Rectify or delete data
•Restrict or object to data processing
•Withdraw your cookie consent at any time
•File a complaint with a supervisory authority (e.g., EDPB Members)
9. Updates to This Policy
We may update this Cookie Policy periodically. When we do, we will revise the “Effective Date” at the top. Significant changes will be communicated via website banner or email notification.
10. Contact Us
For questions about this Cookie Policy or data protection matters, please contact:
Swisssnow
Route de Frontenex, 42
Geneve, Switzerland
Email: marc.podesta@gmail.com
Other Links
Help & Information
About us
- Route de Frontenex, 42，Geneve，Switzerland
- marc.podesta@gmail.com
- + 0 0000 0000
- 7:00 am to 22:00 pm
